Our Purpose

We are driven by a belief in the benefits of challenging the mind and the importance of creative play.

Our purpose is to develop and deliver products that exercise brains, spark imaginations and demand to be played.

By doing this, we are quickly becoming the global go-to company for games and puzzles.

Our business splits neatly in two:

We supply unique and inspiring ranges of custom games and puzzles to the world’s biggest retail chains. All with a unique depth of product design and attention to detail.

We create a catalogue of games and puzzles for independent stores around the world to select from. This collection represents the finest products of their kind available anywhere.